The Digital Marketer’s Guide

Do you want free tips, tools, and actionable steps to elevate your role as a digital marketer? Interested in case studies that show the value of digital marketing strategy and tactics? Look no further than the our Digital Marketers Guide, a blog focused on providing free resources and suggestions to boost marketing outcomes for small businesses.

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Boost Your Social Media Marketing: Convert Followers To Leads

Boost Your Social Media Marketing: Convert Followers To Leads

Think of social media marketing as the secret sauce in your business barbecue—without it, things are just bland. A well-crafted strategy acts as your roadmap, guiding you from mere likes and retweets to actual, wallet-opening customers. Essentially, it’s your playbook...

How to Build a Marketing Plan

How to Build a Marketing Plan

It is so easy to skip the marketing plan and jump into tactics. I think a lot of us do this by accident. We are excited about our new product or service, so we jump onto Instagram and post a story about it. Let's GOOOOOO! But wait. What is the marketing plan? It's...

Prep for Holiday Shopping Season

Prep for Holiday Shopping Season

We are still in the summer months but I can't help but think about what lies ahead... Holiday Shopping Season We are a few short weeks away from holiday shopping season. No matter what you consider to be the start of the holidays, shopping season is coming up fast!...

Case Study: Non-Profit Fundraising Event

Case Study: Non-Profit Fundraising Event

How Video Advertisements Increased Ticket Sales and Donations to Non-Profit Fundraising Event Video advertisements are a powerful tool that can help non-profit organizations to increase their fundraising results significantly. Compelling video advertisements that...

Local SEO 101

Local SEO 101

Outrank Your Competitors and Attract More Local Customers A strong online presence is crucial for local businesses. We all know that customers turn to search engines to find local products and services. The top five search results in Google get nearly 70% of the...

What is Geofencing?

What is Geofencing?

I want to talk about a juicy topic today and one of my favorite marketing tactics: Geofencing. Before we dive in, I always feel like geofencing is a marketing secret. Or perhaps it's one of those topics that isn't broached at the dinner table... The proper folk don't...

The Benefits of Using a Marketing Agency

The Benefits of Using a Marketing Agency

There are two things that are likely if you’re reading this blog post: You either run a business or hold a comprehensive role in supporting operations. You understand that quality marketing is critical for any business. If those are true, I’m betting that you know...

Case Study: Realtor Marketing

Case Study: Realtor Marketing

Realtor marketing increases visibility and engagement through Local SEO campaign You would be hard pressed to find a space on our website that doesn't underscore our belief in having a strong online presence. In this case study, we focus on the impact of a local SEO...

You Probably Need an SEO Audit

You Probably Need an SEO Audit

One thing that I do when I first start working with a client is I run an SEO (Search Engine Optimization) audit. Your SEO score tells you how easy it is for potential customers to find you in search engine results and provides metrics for the usability and...

What is SEM?

What is SEM?

SEM stands for Search Engine Marketing. Some people call it Pay-Per-Click (PPC) or simply Google Ads. These terms are often used interchangeably. When we want information, when we want to find a product or a service, when we want to find music lyrics – we’ve all done...

Case Study: Dental Clinic Marketing

Case Study: Dental Clinic Marketing

Dental clinic marketing increases patient visits through Local SEO campaign Small dental clinics face challenges when it comes to growing patient volumes and building their brand. There are numerous barriers to practice growth, from competition from larger dental...

Stop Ignoring Long-Tail Keywords

Stop Ignoring Long-Tail Keywords

The Long Game: How Long-Tail Keywords Can Help You Win at SEO You might be asking yourself, "What the heck are long-tail keywords?" But they could be the secret weapon you need to level up your SEO game. What Are Long-Tail Keywords? Think of long-tail keywords as the...

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